Water, Centella Asiatica Extract (strengthens skin barrier), Caprylic/Capric Triglyceride (occlusive), Glycerin (humectant), Squalane (occlusive), Jojoba seed oil (occlusive), Cetearyl Alcohol (emulsifiers), Potassium Cetyl Phosphate (emulsifiers), Sunflower Seed Oil (skin-conditioning agents), Butylene Glycol (humectants), Polyglyceryl-3 Methylglucose Distearate (emulsifiers), 1,2-Hexanediol (stabilizers), Madecassoside (strengthens skin barrier), Asiaticoside (strengthens skin barrier), Madecassic Acid (strengthens skin barrier), Asiatic Acid (strengthens skin barrier), Panthenol (strengthens skin barrier), Ceramide NP (strengthens skin barrier), Sodium Hyaluronate (natural moisturizing factor/ humectants), Hydroxyacetophenone (product stabilizers/antioxidants), Sodium Carbomer (viscosity increasing agents), Hydrogenated Lecithin (emulsifiers), Hydroxyethylcellulose (viscosity increasing agents), Green tea extract (soothing).
Order Management
Once you have placed your order, an order confirmation will be sent to the email address you provided at the time of purchase. Your order is processed within 24 hours, and you will receive a new email with tracking information as soon as your order has been shipped.
Delivery Time
Your package is usually packed within 24 hours. Normal delivery time is 3–5 business days. The shipment is delivered to the nearest pick-up point or directly to your home with DHL, depending on the shipping option you choose at checkout.
If you choose DHL Express for extra fast delivery, the package will be delivered within 24–48 hours.
Shipping Costs
We offer delivery with both DHL home delivery and DHL service point.
DHL Express – for extra fast delivery:
Express delivery within 24–48 hours
Payment Methods
With us, you always shop safely and securely. We use reliable and well-known payment methods so that you as a customer can feel completely secure throughout the entire shopping experience.
Card Payment
Klarna
PayPal
Purito SEOUL is a South Korean skincare brand that combines natural and organic ingredients with a strong focus on sustainability and ethics. Their name, a mix of "Purity" and the Chinese character for earth, symbolizes their vision of pure and natural products. With cruelty-free and environmentally friendly methods, Purito has become a popular choice for those seeking effective skincare products without harmful chemicals like parabens, sulfates, or synthetic fragrances.
Purito's products are developed to be gentle on all skin types, including sensitive skin, and contain carefully selected ingredients such as Centella Asiatica for soothing, Niacinamide for brightening the skin, and Hyaluronic Acid for hydration. Their philosophy is about simplicity and sustainability, focusing on offering clean formulas that strengthen the skin barrier and protect the environment. Popular products include Centella Unscented Serum and Deep Sea Pure Water Cream, both of which are vegan and cruelty-free.
Get answers to the most common questions about Korean skincare, products, and routines.
What is Korean skincare (K-beauty)?
K-beauty is a skincare philosophy from South Korea that focuses on achieving healthy, hydrated, and radiant skin through several carefully selected steps and innovative ingredients.
What is the difference between Korean and Western skincare?
Korean skincare emphasizes preventive measures, hydration, and the use of mild, natural ingredients, while Western skincare often focuses on treating specific issues as they arise.
What does a 10-step Korean skincare routine entail?
A classic routine includes: oil cleansing, water cleansing, exfoliation, toner, essence, serum, sheet mask, eye cream, moisturizer, and sunscreen.
Do I have to follow the entire 10-step routine?
Absolutely not! You can customize the routine according to your skin type, your needs, and how much time you have. Many start with 3–5 steps.
What is essence and how does it differ from serum?
Essence is lighter in consistency and prepares the skin for subsequent steps. Serum is more concentrated and targets specific skin issues.
Why is double cleansing important?
It removes both oil-based and water-based impurities, making the skin cleaner and more receptive to hydration.
What ingredients are common in Korean skincare?
Snail secretion, Centella Asiatica (Cica), rice extract, ginseng, and propolis are just a few examples of powerful yet gentle ingredients.
Do I need to use sunscreen every day?
Yes! UV rays penetrate even on cloudy days. Sunscreen is essential for maintaining skin health and preventing aging.
How do I choose products that suit my skin type?
Start by identifying if you have dry, oily, sensitive, or combination skin. Then you can filter products based on that on our website.
Can men also use Korean skincare?
Of course! Korean skincare is for everyone – regardless of gender, age, or skin type.
