Haruharu Wonder

Haruharu Wonder is a Korean skincare brand launched in 2018 and quickly became known for its natural and innovative products. Focusing on creating effective and safe solutions for all skin types, they use fermented ingredients such as black rice and bamboo shoots to meet our daily skincare needs. Their philosophy is to help customers achieve healthier skin with products that combine science and nature.

Haruharu Wonder develops skincare products that moisturize, nourish, and rejuvenate the skin, thanks to their patented Ultra Deep Technology that penetrates deep into the skin. The products, from masks to serums and creams, are vegan, cruelty free, and contain EWG-approved ingredients. Their minimalist, modern packaging has also won awards and contributes to the brand's prominent position within K-beauty.